The Secret of the Hard Luck Mine

Kellogg's the greatest name in cereals presents... WHAAAAAAL! Hickok! Hold on to your hats and gallop along with Guy Madison as well, Bill Hickok, and his pal Jingle's which is me, Andy Devine. We got another root and tut and well Bill Hickok adventure story for you from the world's only talking cereals.

Snap, crackle and pop. Kellogg's Rice Krispies! Today Kellogg's Rice Krispies brings you Wild Bill Hickard. Transcribed by Hollywood and starring Guy Madison as Wild Bill and Andy DeVine as his pal Jingle. In just 30 seconds you'll hear the exciting story of...

The Secret of the Hard Luck Mind. Talk about good eats. There's nothing tastes better than the talkin' cereal Kellogg's Rice Krispies. They're fun to eat. And you know, they tell you how crisp and fresh they are.

Yes, sir, when you put the milk or cream to them, they talk right up, snap, crack or pop. That's what they say. Listen to them tomorrow morning. Have a big bowl of them tomorrow morning.

Ask Mom to get you some from the store today. Old is where you find it, they say. But in the old west, there was gold where nobody could find it, in a lost gold mine.

Until United States Marshal, while Bill Hickock and his deputy jingles went to a birthday party Walt Mason's ranch and stumbled into the secret of a hard luck mind. Now pretended she's going to make a speech to the folks on your first birthday?

Come on baby! Now come on, say something! Bill did you hear that she said jin goes plain as day? Well Walt, who's gonna cut Naga's cake for? I reckon it's Jimmy's abbe's drawer. She's a big breeder.