The Mysterious Bell Ringer

Kellogg's, the greatest name in cereals presents... WILD BILL HICKOCK! Be a full poll on your hats and gallop along with Guy Madison as Wild Bill Hickock and his pal Jingle's which is me, Andy Devine.

We got another rootin' tootin' Wild Bill Hickock adventure story for ya from the world's only talkin' cereals. Snap, crackle and pop. Kellogg's, Rice Krispy! Today Kellogg's Rice Krispies brings you Wild Bill Hickok, Transguides in Hollywood and starring Guy Madison as Wild Bill and Andy Devine as his pal Jingle.

In just 30 seconds you'll hear the exciting story, The Mysterious Bell Ringer. When the weather's crisp, have yourself a Kellogg's Rice Krispie breakfast. Tomorrow morning for instance, have yourself a big bowl of them. Oh they're fun to eat.

When you pour the milk or cream on them, listen. You'll hear him go snap, crackle, pop. Yes sir, because Rice Krispies are the only talking cereal, the only talking cereal in the whole world. They talk right up and tell you how fresh and crispy they are.

You love them! The fabulous reputation of United States Marshal Wile Bill Hickock spread like a prairie fire across the plains of the Old West, and from ranch and farm and cow town came calls for his help against the outlaw.

such call that Wild Bill and Jingle's his loyal deputy had long into an adventurous search for... the mysterious Bellringer. Well sure Mr. Hickok I can tell you when Jingle's how to get to Aramake's sheep ranch but I wouldn't go there if I was you. What do you say Mr. Shane?

Oh, that Jingle's. You got a reason for that advice Shane? Sure you've got a reason, Hickok. Aramake's a lowdown sheep herded just like that Nate Bog. That'll be run out of the country. Dog gone and I've had enough of your lip, Mr. Matzon.