First Song-My Blue Heaven

Bing, what's the good words? I wrote you the good words, the general electric light bulbs and bells and companies. Indeed they are. Fine words and fine products. Fine tune is indicated I suppose. Fine. And we're for Wilkall.

And Digitima. Fine.

How do you like the way they're reviving the old songs, like My Blue Heaven? Yes, Molly and me.

Yeah. Baby makes me all that really takes me back. Do you prove it the way that they make today's kids think they're brand new? There do make some wonder if their pants are really so doddering us or all.

I know another one we ought to revive, me and my shadow. Mmm, buddy, all alone in the heavens. Say they could improve on it now though. How, babe? Well, it used to be the only way you could get rid of a shadow was to turn out the light.

But that wouldn't be popular with our sponsor. In fact, General Electric disapproved so strongly. They invented a new kind of light bulb that chases shadows away. You mean the new General Electric Soft White? None other.

GE folks showed me a little demonstration, Rosie, and I was really amazed. Really? Sure. They had a little shadow box with a pencil. On one side, there's this ordinary light bulb that casts the shadow as hard as it packs collectors' heart.

And on the other side, there's a general electric soft white bulb, same size that makes almost no shadow at all. It's like magic. How do they do it, Ken? Well, it's very simple, Ben. You see, unlike ordinary bulbs, the new general electric soft white bulbs have a special white coating all over the inside. So it gives off a beautiful even soft white light all over.