Christmas Gift (commercial, 1984)

How do you like to have to pick out a Christmas present for me? You probably think I'm tough to please, right? Give me a break. I'm just like any other guy. I'd be thrilled to get this.

A subscription to Sports Illustrated. What guy wouldn't? The writing's great. Photography's great. It's a number one sports magazine in America, isn't it? And I'll tell you something else about this gift. It keeps coming every week, all year long.

Look, for starters, I get this special double issue. The sportsman of the year. Then I get a good look at the best part of football season. The college ball games, the NFL playoffs, and the Super Bowl.

With sports illustrated, I get pro in college basketball. I get baseball. I get hockey, boxing, golf. I even get Bob Sletti. And yeah, sports illustrated gives me tennis. Who is that guy? Listen, anyone who falls any sports at all has got to have sports illustrated.

So how much is all this going to cost? Don't worry, sports illustrated is a special holiday rate. 54 issues for only $38.95. That's more than $13 dollars at the regular subscription rate. You saved 63% off the cover price.

You won't even get billed to next year. And it's not like you have to go out of your way or anything. Just pick up the phone and call this number. It's toll free. You don't hassle with crowds.

You don't mess with sizes. You don't even have to pick out a card. Sports Illustrated will send you one so you can tell that special someone what's coming. What more could you want? All for only $38.95.