Beer Commercial (1970s-80s)

There's nothing easy about taking an old high wheeler for a spin. Yet today there are people who feel that a ride on one of these is a joy, and one of the perils from the past was recapturing.

These high wheelers come to us from a time when life's pace was a little slower and a little simpler. And so does perhaps blue ribbon beer. Perhaps recaptures the flavor of those great times. And because beer still means something special to you, We haven't changed the way we brew, perhaps.

Slow and natural is our way today, just as it was when we won the Blue Ribbon as the nation's best. Good old time flamour. Perhaps Blue Ribbon, for those who feel beer is something special.

Brewed by the first of the great Milwaukee Brewers.