Ride the Pink Horse

Lux presents Hollywood. Leaver Brothers Company, the makers of Lux Flakes. Bring you the Lux Radio Theatre, starring Robert Montgomery, Wanda Hendricks and Thomas Gomez in Ride the Pink Horse. Ladies and gentlemen, your producer, Mr. William Kealey.

Greetings from Hollywood, ladies and gentlemen. Most everyone who visits the little Mexican town of towels makes the acquaintance of Tio Vivo. Spanish for Uncle Lively, the antique milligaround, which at Fiesta Time becomes a center of activity.

A similar antique carousel provides the title of Universal International Screenplay, Ride the Pink Horse, a violent drama of pursuit and vengeance. And this time we present not only the original star of the picture, but its director as well, Robert Montgomery, co-starred with one The Hendricks and Thomas Gomez.

laid in a typical southwestern town, the action takes place at Fiesta Time, which traditionally calls for music, ancient ceremonies, and colorful costumes. And the job of keeping those costumes new looking for tonight's screenplay was naturally assigned to Lux Flakes.

For a studio, you know, well, they can't take chances with expensive costumes. And according to our director star, Lux Care kept those fabrics lovely looking throughout the shooting schedule. Here's Act One of Ride the Pink Horse, starring Robert Montgomery as Gagan, Wanda Hendricks as Pila, and Thomas Gomez as Pancho.

It's the week of a fiesta in San Pablo, New Mexico, and the little town revels in gaiety, celebrating tourists jam the hotels, and mingle with colorfully dressed Indians and Mexicans on the crowded streets. What one visitor has come to San Pablo for anything but a good time.

Leaving the bus station, he's taken a wrong turn and wandered to the edge of town. There on a vacant lot is a seedy little merry-go-round. Cancho, the proprietor, is clamoring for customers. Winga and young ladies come!