Cowboy and the Lady

Not present Hollywood. The Lutz radio theatre brings you Merle Obran and Jean Otrig in the Carboy and Belaten. Ladies and gentlemen, your producer, Mr. Cecil B. DeMille. Greetings from Hollywood, ladies and gentlemen.

Among all the modern improvements of this changing world, there's one old time invention that we still can't do without. The American Carboy. cowboy. Science has failed to unhorse it because it never devised a machine that can rope a steer or draw a lot of people into a motion picture theater. Probably with those more

to the cowboy than Detroit does to the hostess carriage. And if you're anything like me, thrills of memory run up and down your spine at the very mention of William S. Hart or Tom Micks.

Today the king of the cowboys is Gene Autry. He's the hard riding hero of boys and girls, both young and old from Butte-Buntan out of the Bronx. And tonight we, well, we wrote Gene Ortrine and put him in the Lux Radio Theatre Corral.

Of course, every story about a cowboy must have a lady to give it the romantic touch. So we threw our lariat in the direction of Warner Brothers where Merle Oberon is making a picture called affectionately yours.

Tonight you'll hear this charming lady, playing the same role in the cowboy and the lady that she did in the Samuel Goldwyn picture. Before this play is over, we're going to cover a pretty wide stretch of territory from as far east as Palm Beach to the somewhat more rugged neighborhood of a Rocky Mountain Ranch.

And in either of those localities, or just about any place in between, you will find that our product is far from a stranger. It's a very good reason for that too, because Lux Flakes is just as welcome to the lady whose front yard is a mountain slope as it is to her sister under the skin who hasn't been