First show of season - Bob Crosby signs contract to replace Phil Harris

The Jack Benny program transcribed presented by Lucky Strike. Be happy, go lucky, be happy, get better, taste, be happy, go lucky, get better, taste today. This is Don Wilson, and smokers, there's no doubt about it, Lucky's taste better.

And this better taste starts with Lucky's fine tobacco. Yes, LS, MFT, Lucky Strike means fine tobacco in a cigarette that's made better to taste cleaner, fresher, smoother. Cleaner? You bet. In a Lucky, you have a perfect cylinder of fine, clean tobacco, free from those annoying loose ends that get in your mouth and spoil the taste.

Fresher? Of course. Lucky's are fully packed without air spaces, hot spots that burn too fast, taste hot, harsh and dry. And every pack of Lucky's is extra tightly sealed to keep in Lucky's fresher taste.

And smoother? Yes indeed. Lucky's long strands of fine mild good tasting tobacco are made into a cigarette that draws freely and smokes smoothly. So friends, enjoy a better tasting cigarette, a cleaner fresher, smoother smoke.

Be happy, go lucky, make your next carton Lucky Strike. Yes, ladies and gentlemen, we're starting another season of the Lucky Strike program starring... Ha ha ha, now isn't that silly. After all these years, you know who's the star of the Lucky Strike program.

So let's go out to, you know who's house in Beverly Hills and... Uh oh, there's an express truck turning the corner into guest-hoo street. Hi, Joe. Who's trunk do we deliver next? Just a minute. I'll look it up in a box.

Well, what do you know? The next trunk goes to the start of the Lucky Strike program. The start of the Lucky Strike program? Yeah. Who's that? Who's that? Hyman. Hyman. Look at me. What's the matter? You said the next trunk belongs to the start of the Lucky Strike program.