Crest Toothpaste (commercial, 1960)

The place, Boston, Massachusetts, the guests, a group of typical American mothers, the occasion and informal roundtable discussion. Behind the scenes, movie cameras film the discussion so you could hear selected excerpts. Listen. It's nice to go and have the dentist catch you on the back and say good work, you keep the fine.

Well, how can you help your family have good teeth? Watching what your children eat, proper brushing and taking them to the dentist. Do you think toothpaste can help? help. A year ago I didn't think so but now I really do.

I haven't changed my habits, anything with changes but toothpaste. Now this year the little fella, only one cavity. Yes, me he says, well I always do. The clinical measure was said, the cure cavity over a period of two years or whatever.

If they said tomorrow their teeth will be better but they say in a year or two years. So I don't project that bad. i think that kris is being very honest by not making hate the claim and saying that or tomorrow people much better but i don't know if you'll be on your first day because two years from now

are you well i'd have to have because my children seem to be much older than it just seems suddenly they're older and i should have done this for that of the years back i wish i had uh... this mother's referring to the fact that only kris does recognize the effect of against cavities by the american dental association

Their council on dental therapeutics says, Crest has been shown to be an effective decay preventative dentiverse that can be of significant value when used in a conscientiously applied program of oral hygiene and regular professional care.