and Mary walk in the Easter parade

Lucky Strike presents the Jack Benny program. But first, here's an important message from the National Tobacco Tax Research Council. Smokers, next time you buy cigarettes, remember that over 800,000 tobacco farm families thank you for contributing to their support.

And remember also that you help support your government, federal, state, and local. When you buy a pack of cigarettes, the federal government gets eight cents. Most local and state governments get three or four cents more.

That's better than a 50% tax on every cigarette you smoke. Yes in buying cigarettes, over half your packs. Go for a tax. And now the Jack Beni program transcribed. Presented by Lucky Strike. Do real, do, do, do, do, do, do, do, do, do, do, do, do, do, do, do, do.

Be happy, do, do, do, do, do, do, do. Be happy, be happy, be happy. Get better, taste, be happy, go, do, do, do, do, do, do, do, do, do, do. Be happy, go, do, do, do, do, do, do, do, do, do, do, do, do, do.

For friends, tear and compare. See for yourself that luckies are made better to taste better. From a newly opened pack, take a cigarette made by any other manufacturer. Carefully tear a thin strip of paper straight down the seam from end to end and gently remove the tobacco.

In tearing, be sure not to loosen or dig into the tobacco. Now do exactly the same with a lucky strike. Then compare. Some cigarettes are too loosely packed. Some even fall apart. But look at that lucky.

See how it stays together, a perfect cylinder of fine mild tobacco. Now what does this mean to you as a smoker? It means exactly this. Because you're lucky you're so round and firm and fully packed, you avoid annoying loose ends that spoil the taste, hot spots that burn harsh and dry.