Wolfe Gilbert will publish Jack's song

The Jack Benny program presented by Lucky Strike. Be happy, go lucky, get better taste today. Friends, smoking enjoyment depends on taste and taste alone. Yes, in a cigarette it's the taste that makes the difference.

And you can taste the difference in a Lucky Strike. So mild, so smooth, so firm and fresh, with better taste in every puff. Yes, Lucky's taste better, and here's why. First, L.S. M.F.T. Lucky Strike means fine tobacco, fine mild tobacco that tastes better.

There's no substitute for fine tobacco and don't let anybody tell you different. Second, luckies are made to taste better. In fact, they're the best made of all five principal brands. Yes, that's a fact. Established by tests measuring those important factors of workmanship that affect the taste of cigarettes.

Tests made in the research laboratory of the American Tobacco Company and verified by leading independent laboratory consultants. So remember, your smoking enjoyment depends on taste and taste alone. And you will find luckies taste better, always so mild, so smooth, so firm and fresh, with better taste in every puff.

Make your next carton Lucky Strike. Happy, happy, go Lucky, go Lucky. The Lucky Strike Program starring Jack Benny. With Mary Livingston, Phil Harris, Roger, today and yours truly Mrs. Don Wilson. Oh. And now, ladies and gentlemen, I bring you the star of the Lucky Strike Program, Jack Benny.

Thank you, thank you. Thank you. Hello again. This is Jack Benny talking. And Mrs. Wilson, I must say you read that introduction beautifully. Thank you. Now, if Don were introducing me, he would have tried.

Hey Jackson, what's going on? Why isn't Wilson here? Because last Sunday on my television show, he made one little mistake. Just one little mistake and he had a nervous breakdown. No. Yes, at the close of my television show, Don was supposed to say, be happy, go lucky.