Suspense

The Jack Benny program presented by Lucky Strike. Happy, go Lucky, be happy, get better, taste me happy, go Lucky, get better, taste today. Lucky's taste better, so mild, so smooth, so firm and fresh, with better taste in every puff.

Yes, Lucky's taste better. For Lucky's fine, mild, good tasting tobacco goes into the cigarette proof the best made of all five principal brands. Let me repeat that. Prove the best made of all five principal brands.

That's not an empty claim. That's a fact, verified by leading laboratory consultants. For example, Foster D. Snell of New York City who report, in our opinion, the properties measured are all important factors affecting the taste of cigarette smoke.

We conclude that Lucky Strike is the best made of the five major brands. And don't forget, LS, MFT. Lucky Strike means fine tobacco. Fine mild good tasting tobacco. There's no substitute for fine tobacco. And don't let anybody tell you different.

So remember the facts. Enjoy fine mild good tasting tobacco in the cigarette that tastes better. Lucky Strike, when you buy cigarettes remember. Lucky's taste better. Be happy, go lucky, go lucky. The Lucky Strike from a Bram Starring Jack Benny with Barry Livingston, Phil Harris, Rochester, Dennis Day, the sportsman, quartet, and yours truly not.

Ladies and gentlemen, as you all know, in the Rose Bowl game on New Year's Day, Illinois scalped the Stanford Indians. So now we bring you a man who could use one of those scalps, Jack Benny!

Thank you, thank you, thank you. Hello again, this is Jack Benny talking and Don, you can stop vibrating because that was the worst two-page joke I ever heard. Not only that, but it was in very bad taste.