Fingered

Gun smoke brought to you tonight by Plymouth, with an invitation for you to visit a Plymouth dealer's tomorrow. Meet the new Plymouth and enter the big $25,000 contest. Throughout Kansas and in the territories on West, there's just one way to handle the killers and the spoilers.

And that's with a U.S. Smushle and the smell of gun smoke. It's here a new kind of low priced car, the exciting 53 Plymouth, completely new, completely beautiful. Yes, it's the new Plymouth for 1953, the first truly balanced car in the low priced field.

More glamorous lines, more powerful engine, more luxurious comfort. What a beauty, the new 53 Plymouth is lower to the road with a lot lower look, new color schemes and two-tone color harmonies available in all models.

How does she travel? Man, Plymouth puts out the best ride in the business. Smooth as sailing, even in a back seat. And the Plymouth engines been stepped up to 100 horsepower for pickup with plenty of flash.

Visibility? Say, there's a one-piece curved windshield, a new type with no troublesome distortion, and you sit chair height in a Plymouth. So you get the full benefit of Plymouth's new down-sweeping hood. You really see right down in front of your car. Bigger side windows too and a huge wrap-around rear window so everyone gets a view as big as all outdoors.

The new 53 Plymouth's an exciting car anyway you look at it. A great advance in car value at no advance in price. In fact, four new Plymouth models actually cost less than last year. So don't put off seeing it. Meet the new 53 Plymouth at your nearby Plymouth dealers. If You go in tomorrow, you may win one.